Tuesday, August 19, 2008

Pop-ups and nomads

You'd think that mobile libraries full of batty old people and ice-cream vans fronting drug-dealing cartels would give nomadic retailing a bad name. Quite the contrary, it seems that hip brands are modern circuses as they swoop into town, shout there wares, entertain the masses and then skip out before we begin to get bored.

American Apparel has pop-up shops

Starbucks has the Starbucks Salon

While over here we have the Chocstar bus

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